You built the vision. Now you've become the bottleneck.
Healthy How is the leadership playbook for leaders who care deeply, work harder than anyone else, and can't figure out why their team keeps waiting on them. Available September 22, 2026.
Healthy How is Shane McKenzie's answer.
Shane spent 10 years helping build a company from an 8 ft. folding table into a $32M organization on a 52-acre campus with more than 100 people. By any measure, he was a great leader.
Then he asked his eight directors what it was like to be on the other side of his leadership.
They said three things.
The next two years reshaped the rest of his career. He didn't have language for it yet. Later, Harris III (author of Start With Wow) gave it a name.
Healthy HOW.
Three myths keep leaders stuck. Three shifts break the pattern.
The Myths
The Shifts
Healthy How is the execution companion to Start With Wow.
Wonder gives you the vision. HOW makes it real. Together, they're the leadership operating system for the Imagination Age.
"Wow without How is wishful thinking. All great leaders must learn to start with wow, but they must then move into the healthier version of the how."
— Harris III, from the foreword
About the Author
Shane McKenzie
Shane McKenzie spent 20 years as an executive leader and has run his own executive coaching practice for more than a decade. Aside from being the founder of Relevant Leadership Solutions, he serves as the COO of Istoria Collective, where he works alongside Harris III to help leaders navigate the shift from the Information Age to the Imagination Age. He lives in Winston-Salem, North Carolina.
Pre-order and unlock the Leader's Kit
Purchase from any retailer before September 22, 2026 — Amazon, Barnes & Noble, an indie you love, or direct. Then come back, drop your order number, and everything below hits your inbox before the book hits your shelf.
Every reader who pre-orders gets bonus assets designed to move you from reading about the shifts to actually making them.
Tier 1
Leader's Kit
for Individuals
1–2 copies · Total value: $197+
Bonus 1 — Full audiobook
Healthy How audiobook read by Shane.
Bonus 2 — The Healthy HOW Diagnostic
Digital, interactive version of the Chapter 2 self-assessment. Includes a personalized results PDF showing which of the three myths (Dependency, Fear, or Compliance) you're most stuck in, with a 30-day action plan tailored to your result.
Bonus 3 — The Red Pen Moment audio essay
Shane telling the origin story from Chapter 1 in his own voice (~15 min).
Bonus 4 — 10% off STORY 2026 tickets
A discount code for STORY 2026 — the flagship gathering for storytellers, leaders, and cultural architects.
Yours free with pre-order of 1–2 copies.
Tier 2
Leader's Kit
for Teams
3+ copies · Total value: $797+
If you're reading this with a team, a church, or a company — Tier 2 was built for you.
Includes everything in Tier 1, plus:
Bonus 5 — The Healthy HOW Team Rollout Kit
Chapter-by-chapter facilitator guide + discussion questions for team book studies.
Bonus 6 — The Leader 360 Template
The exact "What's it like on the other side of my leadership?" exercise Shane ran on himself, with instructions for running it safely with your own team.
Bonus 7 — Live quarterly Zoom AMA with Shane
60 minutes, small group "Ask Me Anything" virtual session.
Bonus 8 — The WOW HOW Experience for Teams Video Series
Istoria's own team video series.
Bonus 9 — 20% off STORY 2026 tickets
Bring your team to STORY 2026 at the upgraded team rate.
Yours free when you pre-order 3 or more.
FAQ
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