The Information Age is over.
The Imagination Age has just begun.
Every problem is a story problem.
Humans are story creatures. Every day as you live and work, you tell yourself stories to make sense of your world. Even as you sleep, your brain stays up, telling yourself more stories. These stories, combined with the countless stories told by others, form complex narratives that drive all human behavior.
“Story” isn’t just a buzzword. It’s the operating system of the brain, and most of our planet still doesn’t truly understand it, let alone how to leverage it. But those who do, aren’t mere storytellers, they’re leveraging a deeper, more powerful form of Narrative Intelligence to be intentional storymakers.
Narrative drives behavior.
Your brain's built-in operating system is story. You're running on the storyOS. We didn’t create it, we just named what was already there.
And because the narratives we’ve adopted drive the way we think, believe and show up in the world, every problem you’re facing is a story problem. Complex challenges require more than mere storytelling to solve, but every solution begins with a story—a new story that begins to shift the narratives driving every thought, choice, and action.
This awareness of the stories that influence our lives is what we call Narrative Intelligence. As you increase your Narrative Intelligence you gain the Narrative Influence necessary to solve any problem.
Ready to begin? Learn how to increase your Narrative Intelligence and leverage the power of story in your context.
“Impossible”
is just an opinion.
In a world dominated by artificial intelligence, Narrative Intelligence reigns supreme.
It’s time to grow your Narrative Intelligence and learn to leverage the power of the storyOS. When you do, anything truly is possible.
While others are telling stories merely to entertain, or marketers are telling stories merely for conversion, we’re telling stories to drive deep connection and shape the future. We're building communities of leaders and entrepreneurs leveraging their understanding of the storyOS to shift complex narratives and create a better future for themselves, their families, their organizations, and the world.
Leadership and entrepreneurship demand extraordinary grit and tenacity. Not everyone makes it…but those who do can create a lasting legacy filled with meaning and purpose. The Poetics Guild and The Syndicate offer you the content, coaching, and community you need succeed in business and beyond.
Immersive experiences
that don’t suck.
Istoria has been gathering the world’s most elite, powerful and talented leaders, entrepreneurs, creators and storytellers for a decade. Join us.
STORY
Our signature gathering is a two-day, conference-style event simply known as “STORY”. This flagship event is considered by many to be “one of the most transformative and innovative events in the world." You’ll move from mere storytelling, to intentional storymaking, all while being inspired to lead, putting forth your best, most creative work.
Learn more about Istoria’s entire collection of unique gatherings that catalyze change.
The Istoria Institute
The Istoria Institute is leading the way in cutting edge research, training and certification for story practitioners in a variety of industries.
Whether you’re a transformational coach, therapist or other experiential helper looking for certification, or an organizational leader looking to increase your effectiveness with your team, we’re paving an exciting and innovative path forward in an industry that is far too often stuck in the status quo.
Ditch the outdated practices and methodologies, and learn how all change, transformation and influence is Narrative Influence, powered by the reality of the Story OS methodology.
Discover Story OS
Story OS is designed around how the human brain already works — interpreting life through story. It provides structure allowing us to apply the understanding we gain through Narrative Intelligence to life, leadership, business, and culture. And it serves as the core system behind our consulting, coaching, training, and certification work.
The Story OS Podcast
We’ve got lots of thoughts on all things story, and lots of amazing friends with incredible wisdom.
Through diverse conversations we'll help you increase your Narrative Intelligence so you can leverage the power of story to create lasting change in your life and work.
The Information Age is over. The Imagination Age has just begun.
AI can think faster than you can. Your success is no longer rooted in what you know. It’s about how you lead and create. It doesn’t matter if you’re a Fortune 100 executive, nonprofit leader, or a small business owner who’s just starting out, if you’re going to thrive in the new global economy, playing small is not an option.